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Top Note Sparkling Mixers

Mary Pellettieri & Noah Swanson, founders of Milwaukee based Top Note Tonics tasked us with refreshing and evolving their existing packaging, while also creating an identity that stands out from their competitors by being uniquely Mid-Western and American. The solution incorporated everything from custom illustrations by Luke Chappelle, new copywriting with notes of irreverence, and a fresh color palette to compliment their existing bold logo.


Branding/Packaging : Copywriting  :  Marketing & Sales Collateral


Top Note Tonics


New Packaging & Sales Materials

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